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I primarily work with women who, just like you, are seeking a better relationship with money. They often feel out of control with their spending, are financially controlled or feel reliant on their partner, or they're self-destructive with money.

Many of my clients are also business owners (or would like to be) and are struggling to scale their business because of the limiting money beliefs they have.

Women with these money stories are my ideal clients. I feel a deep resonance with their struggles because I've been there too. I understand what they're going through and know exactly how to help them overcome their limiting beliefs and move into a place of truly thriving in their lives.

The focus of my work is on your money mindset and making it a relationship you can actually feel safe inside. We work with the money archetypes and other practical tools to get to the root of your money beliefs. Separating what you inherited from what is actually yours is where the change happens.

I combine Certified Money Coach (CMC) methodology with NLP techniques and the Inside-Out Money Method I developed over 10+ years of practice. This goes far deeper than traditional financial coaching. To be clear, my style of coaching does not cover general financial principles like pensions, savings, investments, etc.

No. I am a coach, not a licensed therapist. My work goes deep (inherited patterns, self-worth, the emotional side of money) but if therapeutic support is needed I will always recommend working alongside a qualified therapist. I do not provide financial planning or investment/tax advice either.

Yes. That is the exact gap most of my clients arrive with: the outside looks fine, the inside does not. We work from the inside out, on Feeling Safe, Worthiness, Receiving, Autonomy, and Alignment, so the life you have built starts to feel like a life you can actually live in.

Yes. Couples or partners can be coached together, and many benefit from comparing their archetypes. The deepest work is usually done individually 1:1. Understanding each other's money archetypes can be a game-changer for relationships: it is often the conversation couples never knew they needed.

Yes. Many clients are solopreneurs and professionals who want to stop undercharging, set aligned prices, and make confident financial decisions. Programs and pacing are fully customisable to your professional context.

My flagship program, the Money Mindset Shift, is delivered over 12 sessions and covers 9 core modules:

1. Discovering Your True Self: where you are right now
2. Uncovering Your Money Legacy: the money myths you have inherited
3. Forgiveness is the Key: releasing what no longer serves you
4. Balancing Your Budget: practical money management aligned with your values
5. Embracing Your Worth: knowing you deserve abundance
6. Permission to Thrive: breaking free from burnout and martyrdom
7. Visualise Your Success: shaping your financial picture
8. Finding Your True Purpose: aligning money with meaning
9. Anchoring Abundance: setting yourself up for lasting change

The Money Mindset Shift is a 12-week program. I also offer a shorter Grounded to Prosper 6-week course for those wanting foundational work, and Quick Start Sessions for a focused single-session deep dive. For high-achieving women wanting the full method, the Signature VIP program provides comprehensive 1:1 support.

Yes. All my programs can be delivered as personalised 1:1 coaching, tailored to your unique money story, pace, and goals. Even in group settings, my mantra is "no one gets left behind" — I take whatever steps are necessary to ensure every woman gets the breakthrough she needs.

Sessions blend guided exercises, compassionate inquiry into beliefs, values, and inherited patterns, and practical routines such as a weekly money date, boundaries, and pricing or visibility steps, tailored to your situation. Each session builds on the last, so the change is cumulative.

All coaching is delivered online via Google Meet video calls, so you can participate from anywhere in the world. I also host regular informal meet-ups (coffee and lunch) in and around Zurich for past and present clients.

Many clients notice breakthroughs after the second or third session. The pace depends on your effort, commitment, and willingness to do the workbook exercises. Consistent engagement often leads to deep, life-changing shifts within 12 weeks.

The Deal is a free, interactive card game that reveals your dominant money archetypes and how they influence your financial decisions. It takes about 5 minutes, requires no sign-up, and uses AI-powered analysis (Claude by Anthropic) interpreted through my clinical coaching framework. Afterward, you can book a complimentary discovery call to explore what your results mean.

You receive your dominant archetypes, insights into how all 8 archetypes show up in your life, and personalised guidance on your money patterns. You'll also get an invitation to book a free discovery call with me to discuss your results and explore whether coaching is right for you.

Absolutely. Start by playing The Deal: it is free and gives you real insight into your money patterns. You can also read the blog, the archetype deep-dive pages, or book a free discovery call where we can chat about your situation with no obligation.

Yes, of course. Book a free discovery call and I will happily answer any remaining questions. This is most productive if you have played The Deal first, so we can discuss your archetype results together.

Yes! Clients join the private Money Magicians Community to network, collaborate, share progress, form accountability buddies, and build lasting friendships. The community continues to support you long after your formal coaching program ends.

Yes! It's fascinating how many women start feeling embarrassed and ashamed about their money relationship. They feel alone and believe they're the only one thinking and behaving in certain ways. Then, when they begin to listen and share their own story, they realise they're not alone at all.

The reality is there are so many common threads that run through all of our money stories. These threads bring women together in such a supportive and loving way, which bonds them through their journey and beyond.

The results you get are always dependent on how much you're willing to show up, be open and coachable, and take action by doing the work. Past results from clients who actively engaged have been outstanding — they've let go of limiting beliefs, fallen in love with money and budgeting, started charging what they're worth, and begun to have fun with money.

Visit our press page to see testimonials from women who've transformed their relationship with money.