Meet Ilana Jankowitz
Private money coaching for high-achieving women ready to feel safe with the life and legacy they are building. Certified Money Coach (CMC), NLP Practitioner, Inside-Out Money Coach (10+ Years), Featured Speaker at Google.
From Poverty to Purpose
I grew up in South Africa, in a family where money was always the source of tension, fear, and silence. We didn't have much. What we did have felt precarious - like it could disappear at any moment.
Then, when I was fourteen, my father died. And overnight, "not enough" stopped being a feeling and became our reality.
I watched my mother struggle. I watched how money - or the lack of it - shaped every decision, every relationship, every possibility. And somewhere deep inside, I made a promise to myself: I will never feel this powerless again.
When I Discovered Money Coaching
My transformation didn't come from a budget app or a financial advisor. It came from understanding that my relationship with money was never really about money. It was about safety, identity, and worthiness. About a little girl who learned that money means survival, and not having it means danger.
When I discovered money coaching - the kind that goes beneath the spreadsheets to the stories we carry - everything changed. Not overnight, but fundamentally.
I trained as a Certified Money Coach (CMC), studied NLP, learned about the 8 Money Archetypes and recognised myself in every single one of them at different stages of my life. And slowly, painfully, beautifully - I rewrote my money story.
Why I Do This Work
Today, I work with high-achieving women who are exactly where I was. Women who've built impressive careers and still feel anxious about money. Women who earn six figures and still feel like frauds. Women who know, intellectually, that they're financially fine - but can't shake the feeling that it's all about to collapse.
I also work with women who have money but feel powerless in the decisions around it — women whose financial confidence doesn't match their financial reality. Women who defer, who ask permission, who carry a quiet fear about their future despite having built something real. Autonomy with money is not about earning more. It's about standing on your own ground.
I do this work because I know that the gap between "knowing" and "feeling" is where all the suffering lives. And I know that gap can be closed - not with spreadsheets, but with deep, honest self-discovery.
The Inside-Out Money Method
Five practices, in sequence. Each one a chapter. Tap any to read it.
Qualifications & Experience
CMC
Certified Money Coach, from the Money Coaching Institute. Focused on the psychological and behavioural side of our relationship with money.
NLP Practitioner
Neuro-Linguistic Programming. Practical techniques for shifting the beliefs and patterns that quietly run a money life.
Inside-Out Money Coach (10+ Years)
Ten-plus years of private coaching with high-achieving women. The Inside-Out Money Method is a practitioner-developed framework, not a granted accreditation.
Featured Speaker
Featured speaker at Google Zurich and at the IAPC Conference. Regular columnist and podcast guest on money and financial wellbeing.
